Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- 3 Proven Ways To Write Ads That Deliver More Conversions
Now you know you need to change your paid search creative to keep it fresh. Contributor Frederick Vallaeys shares tips from Boost Media’s CEO on the changes that will have a positive impact.
- Thanksgiving Recipes On Bing: Everything To Make The “Perfect” Holiday Dish All In One Place
Still not sure what you’re bringing to Thanksgiving Day dinner? No worries – Bing has curated what it says are the “most perfect” holiday recipes from a variety of recipe sites, including Food.com, AllRecipes.com and TasteOfHome.com. A search for ‘Thanksgiving recipes’ on Bing will deliver the following carousel of food options at the top of […]
- Google Settles UK “Defamation” Suit, Agreeing To Remove Malicious Links
Google has long maintained it’s not responsible for third party content in its index. And that’s the law in the US. However increasingly in Europe authorities and individuals are seeking to make Google legally responsible for the content in its search results. The latest example comes in the form of a legal settlement in a UK […]
- Ahead Of Black Friday, Google Adds Shopping Details For Mobile Users
Google says that shopping searches from smartphones have increased 3.5 times compared to last year and that Google Shopping is already sending more mobile traffic to retailer sites than it did during the first week of December last year. To …read more