MTV Increased Mobile Traffic By 92% With A Responsive Redesign [REPORT] by @mattsouthern

By Matt Southern

Not every major brand has jumped on the responsive design bandwagon yet — take MTV for example. MTV recently redesigned several of its web properties with responsive design, and is seeing tremendous results so far. Luke Wroblewski, a product manager at Google, published the impact of MTV’s redesign on his personal blog, documenting the effect it has had on mobile traffic and social referrals. Redesign of MTV Shows Page The responsive design of MTV’s show pages resulted in: 92% increase in mobile visits 55% increase in mobile page views per visit 297% increase in time spent per visit 246% increase […]

The post MTV Increased Mobile Traffic By 92% With A Responsive Redesign [REPORT] by @mattsouthern appeared first on Search Engine Journal.

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Source:: Search Engine Journal

      

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