How Smartphones Have Transformed Retail by @wonderwall7

By Kelsey Jones

Smartphones continue to increase their importance in our daily lives, as this infographic from ifbyphone clearly states. This infographic illustrates the importance of mobile e-commerce. Here are some key insights from the infographic below: 60% of the time Americans spend with online retail occurs on mobile devices 88% of shoppers research online and purchase in store 32% of shoppers have changed their mind about a purchase after researching via mobile in a store Email marketing generated 26.7% of retail purchases made on phones in Q1 2014 67% of online shoppers will call a business directly for any purchase greater than […]

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