How many searches does Google handle per day, month or year? The company is notorious for not regularly sharing such figures. But we now know that it remains at least more than one trillion, the first update since Google last shared over two years ago.
A stat in Steven Levy’s excellent story on Backchannel yesterday, How Google Search Dealt With Mobile, said that Google handles over 3 billion searches per day.
1 Trillion Served
It was a rare sighting of a queries-per-day figure presumably from Google, which had search executives quoted extensively in the story. At 3 billion queries per day, that has Google doing 90 billion per month or 1.1 trillion searches per year.
However, it turns out that Google didn’t provide a figure for 2015. Instead, that stat is the same Google previously released back in August 2012. Then, Google revealed it was doing 100 billion searches per month, or 1.2 trillion per year (the 100 million difference is effectively due to rounding).
Google confirmed to Search Engine Land that it did give Backchannel the 2012 figure — over 100 billion per month, which Google rounds to 3 billion per day — for its story. Google told us that the figure still holds for today since “over” leaves things open-ended (and by implication, higher). Google also said not to expect an updated figure any time soon.
Can We Guess At Google’s Query Growth?
If Google’s not talking growth, how about we make our own guesstimate?
comScore provides its own third-party estimate of how many searches the major search engines handle. For 2012, comScore had Google doing roughly 110 billion searches per month worldwide – not that far off what Google itself was claiming.
Unfortunately, comScore hasn’t released updated worldwide figures since then. We’re checking on this. But it does release figures for the …read more