Dive Deep on SEO, PPC, Social Media, Display & Local Search – Check out the SMX West Workshops

By Search Engine Land

Attending a workshop is the fastest way to get up to speed on specific internet marketing topics.

At Search Marketing Expo – SMX West, you’ve got six workshops to choose from. Each provides:

  • a full day of in-depth instruction on one digital marketing topic;
  • an intimate learning and networking experience with a small group of your peers;
  • access to expert presenters, each a rock star in his/her field.

This year’s topics:

BEST ATTENDED! Bruce Clay SEO Training: Constant changes to algorithms, search features and spam detection keep you on your toes and your ranking in flux. Learn techniques that will help you improve your site, rankings and visibility from leading SEO expert Bruce Clay.

NEW! Social Strategy Comprehensive: Leave this hands-on workshop with your social playbook polished and ready for implementation. Brand maintenance, community management, influencer tactics, and content marketing are among the topics we’ll explore.

UPDATED FOR 2015! Advanced AdWords Training: Boost your PPC campaigns with this full day of best practices and advanced strategies. From keyword research, to writing compelling ad copy, and expanding your reach through various targeting methods, we have you covered.

NEW! Social PPC & Psychographic Display Intensive: Could the ROI from your paid social media and display campaigns be better? Get the strategies, techniques and actionable tactics for results that will blow your management and clients away!

4th YEAR @ SMX! International Search Summit: Extend your international reach with tactics from a stellar global panel of internet marketing experts. Attendees will leave with real, actionable solutions to their most burning questions on international SEO.

NEW! Local Search Advantage: Reach buyers when they’re on the go and ready to purchase with local marketing! Session topics include mobile SEO, localizing social media, reputation management and multi-platform attribution.

Workshops will be held on Monday, March 2 at …read more

Source:: SearchEngineLand


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