http://www.ngagemediagroup.com Calgary marketing firm Ngage Media Group provides online marketing services including local business listing submission, local review assist, and reputation management.
Local businesses where introduced to Google Places in 2010. Now if consumers are searching for a local business, product or service they will see a list of businesses related to their search on the top page of Google. They are identified by the “red pin”
Why is First Page Ranking Important
Simply put the higher the ranking the higher the number of potential customers will view your site. Studies have shown that the majority of people who search online will click on one of the top three listings on the first page search results.
Top listings get an average of approximately 40%. Second position drops significantly down to approximately 12%. Third about 9%, fourth about 6% and it continues to drop down the further from the top the listing becomes.
Local Business Listings
In today’s economic environment it is vital that you have an edge over your competitors. Obtaining high rankings for local search results in Google, Yahoo and Bing could give you that edge. To get that edge it is critical that you get listed in as many local directories as possible. Google considers many of these local directory sites as authority sites, being listed here helps improve your rankings in Google search
Why Online Reputation Matters To Local Business
Many local businesses have found themselves in the unenviable position of being lied about, falsely accused, slandered, and attacked online. It’s a growing problem.
The cost is immediate, staggering, and long term.
Here are some common internet search facts you should know about:
95% of internet users do not search past the first page of search engine results.
80% of the North American population researches a product on the internet before purchasing.
72% of …read more
Source:: Steve Twomey