If you’re looking for a new tool to dive into this New Year, social media is a good way to go. The goal of marketers today is earning natural links as opposed to building links for SEO purposes (Matt Cutts would not be happy), and social media is a great way to make it happen. The more you can build your brand through social, the better chance you have to earn those natural links. Most companies already have a solid strategy in place for the Big Four: Google+, LinkedIn, Twitter, and Facebook. So what’s your next step in 2015? Social media […]
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Source:: Search Engine Journal